Market
The management (CEO, CFO, Business Line Manager, CIO, end user) and the IT of our customers
face a number of challenges requiring particular attention and budgets. These business forces
driving our customers are our growth motors:
Turnover growth and higher productivity
The necessity of modernisation, consolidation, centralisation, integration and capital growth
of existing IT systems leads to a sustained demand from our customers.
Stronger control mechanisms and legal requirements (compliance)
New legal requirements demand increasing software budgets for demonstrable information,
business and system security and confidentiality.
Higher customer satisfaction and better customer contact
Our customers have increasing solution requirements for the systematic preparation of
information (from/for consumers), for higher quality of service and better interactions between
business and consumer.
Better data, document and information quality
An exponential growth in complexity (quantity and diversity of information, transaction
speeds, user numbers, mobility) and the necessity for slimmer and simpler business processes raise
demand and create continual needs.
Market development and segments
Leading analysts believe that our segments will grow at a rate of approx. 8 % per annum.
Around 80 % of the market volume will be from Europe and the USA, 25 % in Financial Services
(banking, insurance, IT services). Furthermore, at least 20 % of IT assignments in the segments
relevant to us will be in enterprise computing platforms such as Mainframe, z/OS and z/Linux.
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